As a small business owner, I do almost everything by myself. From making my handmade cards to doing the SEO from my website, I do it all. If I don't know how to do it, I have to learn. That's what happened with social media marketing. Now, I recently got busier than ever. With university, Thoughtfully Handmade and my extracurriculars, I got extremely overwhelmed. That's why I decided to hire a social media intern. Longwinded introduction aside, let's get into how I actually hired her!
You’ve all heard of this new shop local movement, right? I mean I always preach about it but that’s because I’m a small business owner. Why should I, as a consumer care? Well, I wanted to learn more so I spent an afternoon researching. And, I found some answers.
I had a big dilemma when I restarted Thoughtfully Handmade. My best friend told me about Squarespace; and while I agree that their website templates are aesthetically pleasing, it was a bit out of my price range. Another option was Etsy, and EVERYONE knows about Etsy. And there lies my dilemma: do I go with Squarespace, which is expensive? Or, do I go with Etsy, which takes a percentage of my earnings? Neither seemed like a great option. Then, I was introduced to Shopify, and boy was that a game-changer! In this blog post, I’ll be giving both the pros and cons of Shopify and Etsy as I take you through how I made my decision at the end.